Loiselle Insurance Agency Branding Change

New Name, Same Team

Loiselle Insurance, previously located in Pawtucket, RI, was acquired by Cross Insurance in June of 2022 and has since relocated operations to Cross’s existing office in East Providence, RI. Now, under the Cross Insurance name, the Loiselle team that you have come to know will continue to assist you with your insurance needs. You can reach our staff by calling 401-431-9200.

Loiselle Insurance was founded in 1943 by Maurice R. Loiselle and has been serving families in Rhode Island ever since.  With a staff of twenty-two professional, experienced and friendly individuals, the Agency focuses on personal-lines and small commercial-lines and has received numerous insurance carrier achievement awards.  Loiselle Insurance was family owned and operated by Bob Loiselle (Past President of the agency since 1979), and his two daughters, Melanie Loiselle-Mongeon and Brenda Loiselle-Marcotte.  Shortly after partnering with Cross Insurance, Bob Loiselle retired and Melanie chose to pursue her lifelong passion for teaching.  Brenda Loiselle-Marcotte, who was an agency producer and the systems administrator, has stayed on with Cross Insurance as a member of the IT leadership team providing years of experience with sales and marketing technology. 

About Cross Insurance

Cross Insurance is a third generation, privately held insurance agency with offices throughout the Northeast as well as Florida. Founded in 1954, the company now has over 1,100 employees. You can find a list of their offices here.

Your Local Rhode Island Insurance Agency

We’ve called Rhode Island home for decades. We love doing business in this community. We will listen to your needs, and together we can find solutions to address your insurance coverage requirements. We have a staff full of knowledgeable agents, and we value customer service. Let us help you find insurance options for you.

A History of Loiselle Insurance Agency

Loiselle Insurance has a proud history of consistent organic growth, numerous industry awards, and superior customer service leading to significantly above average retention rates. Loiselle Insurance was also recognized as a Best Practices Agency by the IIABA and Reagan Consulting, each year since 1996. The agency was a prestigious recipient of the Presidents Award for Peerless/Safeco/Liberty Mutual Insurance Companies from 1989 to 2020, the only agency to have received this award 30 years in a row. 

two women standing in an office
two women standing in front of a wall that says Loiselle Insurance Agency


Bob Loiselle joined the agency 


The agency moves to Dexter Street in Pawtucket 


Melanie Loiselle joined the agency 


Brenda Loiselle-Marcotte came to work at the agency 


The Agency joins Cross Insurance


The agency rebrands as Cross Insurance